REACHING THE UNORGANIZED By Harry Kelber
A New Game Plan For Union Organizing (8)
This is the last of eight articles on union organizing.
More than 40 million unorganized workers would like to join a union, we’re told, but apparently they feel it’s too risky. Wouldn’t it be great if we could unionize even five million?
But where are they? What industries and occupations do they represent? How do we reach them to talk over their problems and convince them to join?
Fortunately, we have a golden opportunity to build a huge data base of unorganized workers. In this election year, we’ll have tens of thousands of union volunteers holding one-on-one conversations with workers on their jobs and in their homes. They should be able to find out how unorganized workers feel about unions and come up with a list that can be used in organizing campaigns.
And why not ask each of the AFL-CIO’s 13 million members if they know of any unorganized workers among their friends, relatives, neighbors and shopmates?
The hard part will be knowing how to use those lists to win organizing campaigns.