Telus union sued over spoof ads Steve Mertl, Canadian Press
'Customers are getting plucked,' squawks this parrot in one of the union ads spoofing the Telus campaign.
VANCOUVER - Telus Inc. is taking its own union to court to stop a series of parody television advertisements aimed at the telecom's customer-service woes.
The court action comes as the Vancouver-based phone company, the country's second largest behind Bell Canada, gears up for a labour showdown next week.
Telus is asking B.C. Supreme Court for an injunction against the union's TV ads, which feature the same kind of cute animals used in Telus's own spots.
The ads commissioned by the Telecommunications Workers Union include a piglet warning "Telus customers are getting the shaft," and a parrot squawking "Telus customers are getting plucked."
In its court application, Telus claims the spots infringe on its copyright.
TWU Canada mocks Telus, wins Industrial Relations Board case and calls for strike vote! UNI Telecom